Fabric, Aluminium, Acetal, Mechanical Motor System, Software, Computer
13 x 10 x 2 ft.
Executed in 2015
Temporary Installation in Brooklyn, NY
The Thread Screen is a kinetic installation composed of 6,400 mechanical spools of thread that rotate through 36 colors to display images posted on Instagram from around the world. It stands over 13' tall and weighs over 2,000 pounds.
The artwork was commissioned by Forever 21. It symbolizes the convergence of Fashion, Technology, and Art, and puts creative control into the hands of their community. By adding the associated hashtag to an Instagram, the image would be sent to the screen and initiate a sequence made up of patterns, their username, and their image. The display was installed in Brooklyn, NY, and live-streamed twenty-four hours a day for seven days.
The Thread Screen is perhaps one of the most technically complex installations ever created. It was made from over 200,000 parts, all of which were designed from scratch by BREAKFAST, along with all the software to drive, process, and maintain the display.
SOLD
Selected Works
Pulse2019
Awaken2019
Empire State2021
Tides2020
Pool2019
Don’t Go Quiet2020
Brixel Mirror2018
Skies2020
Silhouettes2019
Seismic Echo2020
Winds2020
Singapore Energy2020
Particles 452018
Energy2020
Solar Echo2020
Echo2019
Blue2016
Points2013
Particles 552017
Holland Tunnel2020